For the games industry, this also means that creating these large-scale open worlds will no longer be the preserve of large teams, which will level the playing field between indies and large studios . Common tools and creative language for all formats Real-time 3D has been embraced by creators for multi-platform media production. As early as 2017, broadcasters adopted new virtual set solutions built on Unreal, particularly with the arrival of high-definition graphics in news broadcasts, such as on France 2’s Journal de 8pm .
The same technology has also been adopted for fixed immersive installations as well as live shows and concerts. In parallel, film and television companies have deployed virtual production solutions, as seen cryptocurrency data on The Mandalorian , to produce much larger volumes of VFX content at low cost. The idea is to virtually bring filming locations to the set instead of flying in artists and crew (as long as the virtual location can be efficiently created and rendered in real-time 3D). All sectors of the content creation industry are converging on the same tools, drawing from the same talent pool and sharing the same resources.
An integrated production pipeline Over the past thirty years, the animation and visual effects industries have perfected the art of passing large streams of data from one tool to another to generate an image, making the process of creating a film powerful and flexible, but also slow, cumbersome, and disempowering for the creative team. With real-time 3D, the image is generated in milliseconds from a single data source that can contain every aspect of a simulated world. Traditional desktop tools are designed for specialists to perform specific tasks alone (set dressing, lighting animation, etc.