The Ultimate Guide to Lead Generation for Startups

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Homepage into a lead collection magnet, like what you see on gaps.Com:or okdork:a caveat: don’t . Just jump straight into this tactic because you’ve seen your favorite internet marketers do this. . It depends on your strategy—it could be a good idea if you want more leads . And sell via your email list. But if you’re a saas company like us, then .

You might want to reserve your homepage for explaining your shop value proposition. Set up a . Referral programaccording to nielsen, % of people trust recommendations from friends and family over any . Other type of advertising. This makes leads generated from word-of-mouth one of the highest quality . Leads you can get.While satisfied customers may naturally recommend your product or service to their .



Friends, most of them will need some prodding. This is where a referral program comes . Into play.A referral program “nudges” these satisfied customers by providing them with incentives. It assumes . That incentives are a good enough reason for them to tell their friends. And these . Incentives are offered to both the referrer and the referee.So, the success of the referral .