Barbie: an iconic and historic brand

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If you are looking for a way to improve the quality of your site to rank higher in search results, do not hesitate to opt for our marketing campaign services . Our MD Digital Marketing team specializes in these activities and we are ready to provide you with accurate data. On July 20, the long-awaited Barbie movie was released . However, what is surprising about its success is not only due to the brand itself, which is very well-known, but rather to the incredible digital marketing strategy that has generated a real revolution, with this success being very current even on social networks.

In this article, we will look at how the famous Barbie hong kong mobile database doll has managed to renew itself and establish connections with younger generations thanks to its astute approach to the digital realm.

It is clear that Barbie is not something new, many of us have grown up with her influence and the great relationship she instills in fashion and feminine aesthetics . Barbie's history began in 1959 when Ruth Handler, co-founder of Mattel Inc., created her as an adult doll that reflected the fashion and glamour of that time.

Since then, it has become an icon of popular culture and has undergone multiple transformations to adapt to the trends and values ​​of each generation.

The film starring Margot Robbie and Ryan Gosling has all the elements to succeed, from the great marketing campaign behind it, to the collaboration of prominent figures such as Dua Lipa and Karol G , which also generated great expectations around the film.