10 Powerful Techniques for Successful Targeting in Advertising

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These features can dramatically boost an advertising campaign and attract customers.

So let's go!


Secrets Revealed: 10 Key Tactics for canada telegram data Masterful Targeting in Advertising
1. Geolocation
Let's say you have a production facility, your office is located in an industrial area or outside the city. The audience you are targeting lives mainly in the center or in elite construction areas. Broad audience targeting will automatically start looking for people within the radius of your office address. Hello, untargeted leads.

2. Wide audience
In my opinion, no promotion strategy without a broad audience test is considered complete. Sometimes, it works better than hypotheses with detailed target audience portraits, which are made for a lot of money, by the way.

Example: Foxtrot, a home appliance store. A marketer I personally respect and consider one of the leading experts, commissioned an agency to collect data to study customer portraits. This information was used to further build the company's brand, including a large-scale rebranding.

What happened next? A big scandal and the dismissal of the marketer. The owner was not satisfied with the results, and the marketer argued the opposite. I don't know for sure which of them is right.

Conclusion: not all research and copying is valuable, sometimes it is harmful.