New Year – new opportunities to take your HR brand to the next level. The webinar discussed current trends and tools for building an employer brand in 2024.
Anton Lyubavin, director of the Ingate Communicatons unit, and Ekaterina Lavrova, director of the communications strategy department at Ingate Communicatons , talked about how to differentiate 1000 cell phone number list yourself from competing employers using the right content and tools to strengthen your brand’s reputation online.
We also discussed:
Does an HR brand need social networks or is it enough to work with review sites?
How and why to conduct research on the perception of a company by job seekers;
How to make a brand visually attractive to prospective employees;
How to build a chain of HR brand promotion tools to achieve better results.
Conclusions
Understanding the difference between SEO and contextual advertising will allow you to choose the most competent strategy for promoting goods and services on the Internet. Practice shows that the best results are achieved by using both tools together. Ingate experts are ready to provide highly qualified assistance in developing an effective comprehensive strategy for promoting your business.