Make sure your hashtags are directly related to the content of your post. Don’t use generic or trending hashtags if they have nothing to do with your post. You want to attract kazakhstan business email list a relevant and engaged audience that’s interested in your content.
There are several ways to find the best hashtags for your brand. Research and identify the most relevant and effective hashtags for your content. The first and easiest is to look at the influencers and accounts you follow and note which hashtags they’re already using. Another way is to begin brainstorming various ones and type them into the Instagram search bar.
In the example above, #DigitalMarketing is a popular hashtag on Instagram. But you may want to find more niche ones that are targeted and relevant to your audience.
3. Use hashtags in the first comment
Too many hashtags in a caption can overwhelm valuable real estate and make posts look messy. Keep captions simple, and if you’re using more than a handful of hashtags, move them to the first comment. With Sprout’s Compose box, you can schedule the first Instagram comment when you create your post.
4. Follow relevant hashtags
Instagram offers the ability to follow any hashtag, as they would another user. When you do this, these posts appear in your feed, alongside all the other posts from accounts you follow. This is a good tactic to use for following industry or community hashtags because it helps you keep tabs on them. It should not be used as a solution for branded hashtags, though, because it doesn’t guarantee that every post will show up in your feed.