This made search engines lose their value and weakened the usefulness of the Internet as a whole. So how could this problem be solved?
Google consolidated and, among the changes it promoted, was giving value to website backlinks.
Types of backlinks
Not all backlinks are created equal. It is crucial to understand the panama whatsapp resource different types of backlinks and how they can influence your SEO strategy.
Below we present the main variants of this type of links.
Follow Links
These are the most common and valuable links from an SEO perspective.
As we mentioned, follow backlinks, also called “dofollow”, tell search engines to follow the link and transfer authority (often referred to as “Link Juice”) from the source page to the destination page.
They are essential for improving a website's ranking. This is because a site with many high-quality "follow" links is more likely to rank well in search results.
Nofollow Links
As we mentioned earlier, unlike “dofollow” links, “nofollow” links tell search engines not to follow the link or transfer authority.
While they don't offer direct value in terms of SEO, they can be useful for diversifying your link profile and gaining referral traffic.
The “nofollow” attribute was initially introduced to combat comment and forum spam, preventing spammers from benefiting from SEO by leaving links on high-traffic sites.
They are commonly found in blog comments, forums, and on some social media sites. Additionally, many news and media sites use the “nofollow” attribute on their external links as standard practice.