Instant Experience Ads Success Stories and Results

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Here are three examples of companies that have used Instant Experience ads to achieve remarkable results :

coca cola
Coca-Cola, a leader in the beverage industry, used Instant Experience ads to promote a new product . By delivering video ads highlighting the new product, the company was able to reach a massive audience of approximately 16 million people.

Specifically, the impactful video of a glass bottle teacher database transforming into an aluminum bottle attracted users' attention, with the average viewing time being 18 seconds, which exceeded expectations.

reference:

ASUS
Electronics manufacturer ASUS used Instant Experience ads in its holiday campaigns, delivering video ads that had an astounding click-through rate of over 40% and an average post-click play time of 12 seconds.

Additionally, 70% of users who clicked were directed to the ASUS website, successfully piquing interest in the company's products and services.

reference:
https://ja-jp.facebook.com/business/new ... ing-canvas

L'Occitane
Cosmetics manufacturer L'Occitane used instant experience ads to promote the ingredients and benefits of their products . By combining multiple images and videos, they were able to keep users watching the ad without getting bored.

As a result, ad recall increased by 11% compared to using link ads alone.

reference:
https://ja-jp.facebook.com/business/new ... ing-canvas

Instant experience ad operation management and effectiveness verification
Ad management and measurement are important steps to a successful advertising strategy. In particular, understanding how to set up CTA buttons and analyze data is essential.