The third tip is to prepare your sales pitch. This step is absolutely crucial if you want to close new deals and increase your client base.
Indeed, if you are not able to clearly and concisely explain what your offer is, how it works, why your lead should buy it, etc., all in a short script, you will find it difficult to close deals .
We've already written a comprehensive guide to sales pitches that you can read to get a better idea of what it takes to prepare a successful speech.
But to sum up, these are the main tips you should keep in mind:
Start with a creative and catchy phrase to grab your potential customer's attention.
Example
“I know it’s hard to find new customers. I also know you’re losing a lot of money because of it. But what if I told you there’s a way to fix this problem quickly and easily?”
Summarize what you offer and explain why it is the best solution for their needs.
Example
“At LaGrowthMachine we have developed a tool that allows you to launch different sales campaigns simultaneously. This way, you can focus on different segments of B2B leads and close new deals quickly!”
EITHER
Example
“Our tool allows you to manage a complete sales funnel from start to close. You can easily track leads, monitor conversions, and measure ROI. It also integrates with your existing CRM system, so you can have everything in one place.”
End strong and include a call to action
Example
“Try LaGrowthMachine and when you are convinced that you love it, let’s schedule a meeting to discuss your options. Does that sound good to you?”
Sales arguments must always be quick and effective, and respect the problem => solution paradigm.
If you can do this, you'll be well on your way to closing more deals!
Tip 4: Use the right sales tools
The fourth tip to improve your prospecting is to use the right tools.
Starting sales activities manually is no longer feasible… You need to get up to speed!
In fact, if you want to be effective in your sales activities, you will need to use CRM software , for example, which will help you keep track of your current customers, your interactions with them, and the status of each ongoing sale.
But in addition to a CRM, especially if you work in B2B prospecting, we advise you to choose a sales automation tool such as LaGrowthMachine.
We've already talked at length about how to use our tool and the endless possibilities it vp media email list offers earlier in this article, so I'll let the video do the talking:
Summarizing:
TheGrowthMachine helps you create targeted campaigns that will allow you to reach the right leads .
Track lead engagement and measure the success of your campaigns .
You can also personalize emails and each of your messages to offer a personalized experience to each lead .
Manage your contacts from start to finish with our filtering and segmentation features .
Use the detailed analytics dashboard to get a glimpse of your campaign performance at a glance.
And much more.
All you need are working email and LinkedIn accounts, and you're ready to start reaching out to your leads!
The best part is that it's free for 2 whole weeks! No credit card or anything like that is required. Easily create an account and start using it right away!
Prepare your sales pitch in advance
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