The SEO expert uses techniques that go against the client's ethics

[Ehsanuls55]

All of us who work with SEO optimization know that there are ways to carry out a web positioning strategy and that some of these are more honest than others. Many of them have an impact on the client's image and even on the expected results of the optimization.

The problem here is communication between the SEO expert and the client, because if it is clear which tools are going to be used for positioning, then there should be no misunderstandings.

In some cases, just as immediate results are promised, Black Hat SEO techniques are added that could end badly, not only because they go against the client's ethics, but because it could result in a penalty for your website by Google and your concern will become how to recover lost SEO web positioning .

This is a very justified reason for firing an SEO expert and the only thing you can do about it is to come up with a plan that best fits the best SEO practices , known as White Hat SEO , and make it clear that what the client is proposing involves using vp administration email list techniques that are not entirely honest or legal.

The client still does not see the value of doing SEO and web positioning
This is the eternal problem of many SEO experts and we still see it today.

Many SEO experts offer SEO as a miracle , with quick and surprising results, and in the end it does not meet expectations, because it is not so. Clients need to justify the investment of money and it seems that investing in SEO is a gamble with many promises, but very few certainties.

There's not much you can do about it, as a client who doesn't believe SEO is good for their website or isn't worth the cost of the service will jump ship when they don't see immediate results.

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Honesty and transparency are key for any SEO expert!
It's difficult, there are many factors at play and many of them are beyond our control. Even so, there are companies that have their hopes set on SEO, that are patient and that recognize its value. If we add to that good practices by the SEO expert, we could have a long-lasting relationship where both parties benefit.