There are no strict restrictions for the B2C segment

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One of our marketing automation cases . In addition to sharing cases on our platforms, this format is built into costa rica consumer email list the welcome email chain. Depending on the request and industry, clients receive a relevant selection of useful materials, including cases.


Competitions, sweepstakes, special conditions for products
For the B2B segment, the most relevant here are: discounts, package offers, special terms of cooperation, grace periods. One of the options for how such mechanics can work: when inviting partners and clients to an exhibition, announce additional conditions for the participants of the event - this will motivate them.

: puzzles, giveaways, incentives for activity in the community. However, an important nuance is to think through the content plan in advance so that the user wants to stay with you after the results are summed up.


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Social media newsletters, chatbots
We will show you how one of our clients has implemented this using VK as an example, where there is an influx of audience. We created a chatbot that allowed:

Create an additional channel of communication with clients.
Provide them with detailed information about products and services.
Segment users according to the required criteria.
Additional warm-up of users with content.
Take the burden off specialists.
Increase conversions to purchase.