How and what exactly was done for this is described in the case study

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The market is overcrowded, so aggressive selling is a thing of the past.

The main thing today is to build relationships and create value for the client, and not just offer services.

To get a contract in B2B, work with hot demand and warm up the target audience .

To do this:

create useful materials , infographics, lead magnets, conduct webinars - they generate traffic and leads, which, with proper warming up, are converted into deals;

For example, most of Completo's leads come through useful materials, checklists, and research;

personalize offers for each segment of your target audience;
Segment creatives and landing pages to increase conversion.
For example, for one of our Clients, a building materials plant, we reduced the SRO by 3 times and increased sales by 20 times using context.



Important : the trend of warming up the audience and its segmentation (and even hypersegmentation) will continue to work for you, allowing you to get leads in B2B inexpensively. Of course, if you use israel consumer email list it correctly.

Trend 2: Lengthening the deal cycle
The time from the first contact with a potential client to signing a contract is constantly increasing.