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Types of meta tags

Posted: Mon Jan 27, 2025 8:33 am
by Reddi1
Among the HTML tags that are considered meta tags , we can find the following as the most important:

Metadescription: This is a description of the page or a summary of its content so that the user can know what they are going to find before clicking on it. Therefore, this tag must be attractive and precise.

Meta keyword: This is used to indicate to the search engine the words or phrases with which you want a page to be found. It is no longer used by the Google search engine, however, it is taken into account by other search engines such as Yandex or Baidu.

Author and copyright: If you want the search engine to know who the author and owner of the content are, you can use tags to do so.

Meta robots: tells search engines which pages on your site should be indexed and/or crawled and which should not.



Title Tag
The Title is a tag that includes the title of the web page , but it is not a meta tag as such. It is important to clarify this because it is often confused and included within this category. This can happen because the <title> tags are also included within the <head>.

It is important that the title is short (between 55 and 65 characters) and describes the content of the page well, since it will be the first thing the user sees on the results page. It also appears at the top of the browser tab.

To improve SEO, it is also recommended to add the keyword to the Title and, if possible, put it at the beginning of everything.

SEO meta tags updates



How to optimize meta tags
When we publish a page on the web, Google automatically slovenia phone number data generates the tags and meta tags through the content of the page itself. Therefore, we must optimize and rewrite them to achieve the best results.

Here are some SEO writing tips for meta tags:

Respect the character limit: for the meta description, we recommend around 155 characters. It is important not to exceed this limit so that the text does not appear cut off. To do this, you can see how the page appears in the search results once it has been indexed.

Use keywords: Make sure to include the page's main keyword in the meta description. The more at the beginning, the better.

Don't make two metas the same: You already know that Google doesn't like duplicate content, so keep your meta tags original.

Write with meaning and intent: Remember that one of the purposes of meta tags is to let users and search engines know what the content of the page is, so be true to reality.

Make sure all pages have their tags well defined: it is important that all pages are well tagged so that search engines can index them correctly.

Remember mobile devices: Mobile first index and SEO positioning have gone hand in hand for a few years now. Adapt your tag strategy to the requirements necessary for mobile viewing of the pages.