The display of the snippet can be controlled very easily using the well-known
Posted: Tue Jan 28, 2025 7:13 am
Some time ago, Google introduced new meta tags that can be used to control the length of the preview snippet on search engine results pages (SERPs). This is apparently a reaction to the ancillary copyright law passed by the European Union. In France, Google will soon only show the headline of the article for press content - snippets must then be explicitly permitted by the provider. This is not the case in Germany so far, but snippets can now be adjusted and, if necessary, switched off here too. In general, it can be said that a long snippet is a clear advantage from an SEO perspective. With a well-written description text, you can ideally encourage more visitors to visit your own site. However, there may be reasons why the snippet should be shortened or omitted altogether, for example if you want to prevent the user's question from being answered on the search engine results page or for copyright reasons.
The "Robots" meta tag
"Robots" meta tag. Below you will find examples: The rcs data greece following meta tag specifies that no text snippet should be shown in the SERPs: <meta name="robots" content="nosnippet"> The following meta tag specifies that the length of the text snippet in the SERPs is limited to 30 characters. The number can be adjusted as desired: <meta name="robots" content="max-snippet:30"> Additional instructions can be added using commas, such as index or follow: <meta name="robots" content="max-snippet:30, index, follow">
Previewing media files
However, Google search does not only display text snippets. Images and videos are often shown as previews too. Therefore, there are additional instructions for these types of media: With "max-image-preview:" you can set the maximum size of the image preview. Valid entries are "none", "standard" and "large". With "max-video-preview:" you can set the maximum length of the video preview in seconds. We hope that this information was helpful for you. However, as mentioned at the beginning, you should use snippets. A well-written description text or a nice image can serve as an "appetizer" and attract additional visitors to your pages. If you do not want a snippet or a media preview in the search results, you can use these instructions
The "Robots" meta tag
"Robots" meta tag. Below you will find examples: The rcs data greece following meta tag specifies that no text snippet should be shown in the SERPs: <meta name="robots" content="nosnippet"> The following meta tag specifies that the length of the text snippet in the SERPs is limited to 30 characters. The number can be adjusted as desired: <meta name="robots" content="max-snippet:30"> Additional instructions can be added using commas, such as index or follow: <meta name="robots" content="max-snippet:30, index, follow">
Previewing media files
However, Google search does not only display text snippets. Images and videos are often shown as previews too. Therefore, there are additional instructions for these types of media: With "max-image-preview:" you can set the maximum size of the image preview. Valid entries are "none", "standard" and "large". With "max-video-preview:" you can set the maximum length of the video preview in seconds. We hope that this information was helpful for you. However, as mentioned at the beginning, you should use snippets. A well-written description text or a nice image can serve as an "appetizer" and attract additional visitors to your pages. If you do not want a snippet or a media preview in the search results, you can use these instructions