Facebook lead ads or potential client generation is another objective within the ads of this social network.
We separate it as the second strategy because it works differently, since it allows data to be captured in a simpler way, without leaving the network itself.
This is the process:
We run an advertising campaign with the goal of attracting potential customers.
When you click on the ad, whether on Facebook or Instagram, an instant form is displayed where people can edit and confirm the information that was automatically filled in (this social network already has the data on these people).
Once they fill out the form, they click "submit" and are redirected to the thank you page or download page (in case you want to offer them a free resource). Facebook will save the data of these potential customers in a list.
How to get quality leads - Facebook lead ads
It is possible to connect Facebook lead ads with our CRM or email marketing platform directly or using another tool (third-party integration).
Thus, downloading data and sending emails can be automated.
We can check the available integrations here .
We can also opt for a more manual option, in this case the platform will save the data and we will have to download it later.
The process to do so is simple:
Let's go to the fan page.
We select "publishing tools".
In the side menu we choose "ad forms for potential clients".
There we can download a cvs or excel file with the list of captured contacts, whether tota dubai mobile number list free l, since the last time we downloaded them or for a specific time interval.
We import them into our CRM or email marketing platform.
In short, Facebook lead ads make it easier to capture potential customers by instantly recognizing their data.
This allows them to only have to edit a few details (if necessary) in the instant form before hitting the submit button.
Facebook lead ads is an objective specifically designed for lead capture.
Despite this, if we have doubts about which type of lens to use, it is advisable to try several to see what works best.
2.- Use Facebook lead ads
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