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Best Practices for the Campaign’s Execution

Posted: Mon Dec 23, 2024 4:59 am
by robiulhasan
The following will present some of the best practices of cart abandonment emails. In part 1, the best practices will include how to best execute the emails and how to best individu cell phone number in philippines alize them.



The Ideal Number of Emails:
Three.



The Ideal Timing of Emails:
Timing the emails is an important factor in their open rate and effectiveness.

If you send the email too long after cart abandonment occurs, the customer may forget about the items or may lose interest. On the other hand, if you don’t wait long enough, the email may bother the shopper and may be perceived as intrusive.

A Barilliance study of 200 e-commerce sites worldwide has found the optimal timing of each cart abandonment email for maximal conversion rates to be the following: