"Why is the book called 'Principle Free' but costs money?"
Posted: Sun Feb 02, 2025 8:09 am
Because the book is about how you can gain more recognition and well-paid contracts by giving away knowledge. The title is "The Free Principle" and not "Giving Away a Book".
“Are the online courses that will soon be available free or paid?”
There will be free offers such as webinars, but the actual webinar instagram data and self-learning offer will be subject to a fee. The additional information on the book website, the newsletter and of course the collected knowledge here in the PR Doctor are free of charge.
“Why is there an e-learning offer in addition to the book?”
The online courses continue the idea that I came up with when I wrote the book: They are intended to offer support and strategic guidance at a comparatively low price for all those who want to build a successful strategy of giving away knowledge - for themselves or for their employer.
“Do you still offer individual advice on content marketing?”
Yes, of course. Advising and supporting companies in their communication and content (marketing) strategy, along with my lecture activities, is still my main job and will remain so. The "free principle" is an additional offer for those who cannot (yet) afford such advice or who want to tackle it mostly on their own.
“Are the online courses that will soon be available free or paid?”
There will be free offers such as webinars, but the actual webinar instagram data and self-learning offer will be subject to a fee. The additional information on the book website, the newsletter and of course the collected knowledge here in the PR Doctor are free of charge.
“Why is there an e-learning offer in addition to the book?”
The online courses continue the idea that I came up with when I wrote the book: They are intended to offer support and strategic guidance at a comparatively low price for all those who want to build a successful strategy of giving away knowledge - for themselves or for their employer.
“Do you still offer individual advice on content marketing?”
Yes, of course. Advising and supporting companies in their communication and content (marketing) strategy, along with my lecture activities, is still my main job and will remain so. The "free principle" is an additional offer for those who cannot (yet) afford such advice or who want to tackle it mostly on their own.