On Monday, Switzerland was shaken by an earthquake with a magnitude of 4.6. The one from the day before was even bigger: according to the headline in the "NZZ am Sonntag", investors from the SVP environment wanted to buy the Blick Group from Ringier for 230 million francs. Mathematically speaking, it was the squaring of the square: right-wing tabloids, right-wing owners. It's just a shame that the alleged main investor, car king Walter Frey, denied it. As the saying goes: where there's smoke, there's fire. But at the same time, you could say: if there's no buyer, there's no sale.
We will probably never know the truth behind this europe rcs data phantom deal. However, the Ringier CEO has categorically ruled out on Twitter that the Blick will change hands any time soon. For Ringier, the whole thing - in addition to all the fuss - has a pleasant side effect: Suddenly the Blick is once again perceived as a gigantic investment. This means that only what is desired is desirable. Despite digitalization and internet madness, this is solid proof that print is not dead yet. The constant speculation about Blocher's Sunday newspaper projects confirms this.
Speaking of Sunday. In my opinion, AZ publisher Peter Wanner has cut the Gordian knot. "Switzerland at the weekend" now appears on Saturday. This not only saves printing and distribution costs, but also gains double the attention. On Saturday and Sunday. So in Aargau, there is not only very sweet, but also very clever.