Canonical tags in pagination
When looking at the paginated URLs of a Magento site, we can see that by default, there are no canonical tags set up properly. In Magento, all paginated URLs in a given series have a canonical tag that points to the root category page. For example, the canonical tag for "Page 2" of a particular category would be as follows:
URL:.exampleomcategory？p=2
Technically, this is not a best practice from an SEO perspective. Canonical tags should only be used to consolidate duplicate content. Since paginated content is not a replica of the root version since they colombia mobile database contain different products, they should not have canonical tags pointing to this version. Instead, each page in the paginated series should have its own self-referencing canonical tag . This will tell Google that the paginated URL contains unique content and should be crawled accordingly.
URL:.exampleomcategory？p=2
Classic Labels:.exampleomcategory？p=2
You may need to have a developer create a custom solution that allows your site's pagination to use self-referencing canonical tags instead of pointing to the root category page.
Indexable internal search pages
Another problem with Magento SEO is that internal search pages are indexable out of the box. This means that Google can crawl and index these low-quality pages. These pages are usually located in the catalogsearch URL path.