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SEO activities supported by a Google Ads and Facebook Ads campaign

Posted: Mon Dec 23, 2024 8:06 am
by bitheerani319
If we have come to the conclusion that our website is not achieving satisfactory results in the search engine, it is worth considering how to support our SEO activities with paid advertising, which, as we know, can bring us additional and, importantly, also valuable traffic. Many website owners expect their website to be high in search results right away. However, in many cases it will not be that simple, even when it comes to queries typically related to our brand name. Therefore, it should not be surprising that SEO activities are so often supported by additionally paid Google Ads or Facebook Ads.

The article answers the questions:

How to use Google Ads and Facebook Ads campaigns for search engine positioning?
How to increase the visibility of a website or online store in a search engine for difficult phrases?
What is user retargeting and why is it worth using?
This is a very interesting solution, especially for new companies and websites that are just appearing on the web. During the implementation of positioning, the indexing process and SEO activities require time . This time will c level email database be counted in days, but in months or even years, when we mean a lot of competition. The Google search engine must also have time to process all this information and link it to a specific page. So it should not be surprising that a new page is not immediately in a very high position. Supporting basic SEO activities with paid advertising such as Google Ads , or solutions that will also be offered within social media, make a lot of sense. Thanks to this, you can acquire traffic and in the meantime conduct activities aimed at effective positioning. Paid traffic can be generated when we have the funds for it.

Contents:

Improving visibility in organic results
Fighting for traffic and natural links
Campaign analysis as a basis for SEO
Using retargeting
Improving visibility in organic results
By using Google Ads, you can effectively increase the visibility of your own website in search results for phrases that are not currently positioned. This is actually a necessary practice for websites that have not heard of SEO activities yet, or have just started doing them.

Paid advertising will generate traffic until a position for a given phrase is obtained during positioning. Paid Google Ads results appear above organic results . Thanks to this, users will first see paid positions, and then organic results. It can be expected that users will be more willing to click on the position that will appear at the top of the list. With paid results, we can talk about another advantage - extended information , which will allow us to expand our advertisement with elements such as additional links, phone number, address data and additional text. This will make our advertisement larger and more noticeable .