2. In the future, there will definitely be some argentina phone number list social media platforms popping up (like Threads). Even if you don’t have time to manage it well at the moment, it is recommended to register to protect your brand user name.
3. We can consider how to make good use of pure text content. In order to save time, many foreign creators even directly repackage the short posts published on X into IG pictures as quickly as possible. (Just put the words on the picture)
2. Social media platforms will become the new search engine
Is SEO dying? This "prediction" is brought up for discussion every once in a while, but it hasn't happened yet, so please don't worry too much.
Having said that, people's behavior patterns are indeed changing. Everyone wants to see some more "real voices". In the past, we might only search on Google, but now there is a group of people (not just the Generation Z that everyone is paying attention to) who will search for answers directly on IG and YouTube.
The most common ones may be "delicious restaurants" or "tourist attractions". When you can't think of what to eat or where to go, you may go directly to IG to search for "#台北美食" or "#台中景点"; when you need operation instructions, you may go directly to YouTube to find related videos.
After 2024, this trend will definitely become more and more obvious, so SEO will not die, but if nothing unexpected happens, social media search engines (Social SEO) will become the biggest "competitor" of traditional search engines.
It is worth mentioning that Google has also made corresponding preparations. In order to provide more "valuable information", it will definitely include more discussion content on social media platforms. Therefore, in May 2023, Google also proposed the Perspectives Filter (viewpoint filtering function).
If you observe carefully, you will find that in addition to YouTube videos, the length of posts on social media platforms and forums such as FB, IG, Dcard, PTT, and LinkedIn that appear in Google search engine results seems to be increasing.
In other words, as long as the posts on social media are attractive enough, and are widely reposted and shared, as long as they meet people's search intent, the chances of them appearing in Google search results are very high.
So start incorporating social SEO into your content marketing strategy.
How to do SEO for social media platforms?Apply keywords to your social profile, post titles, content descriptions, tags, and image alternative text (Alt Text), but remember to state and write in natural language. Don’t add keywords just for the sake of adding them. Don’t forget that your content is ultimately for people to see.
Create evergreen content that is both interesting and educational . An eye-catching title is the first condition, and the next step is to meet the search intent. When the content can truly provide value, users will be willing to like, comment and share. The higher the engagement of the post, the more likely it will appear at the top of social search results.
If you want to increase your visibility in your professional field, in addition to building your own blog, you can also "answer questions" and share your knowledge on self-media platforms and forums.