Which company doesn't have an app or social account yet? It's indispensable and it's as if it's always been there. What is the relevance of having an app or a Facebook account? It's about more than just presence . Ultimately, it's about doing business; exploiting your products or services. How do we do that in the Netherlands now? Are we done with links to social media, or do we do more with it?
Social networks are often used to send information, products, knowledge or services. The dialogue is mainly entered into by the webcare teams. Social media is more than just a dialogue. It is more than a form of interaction other than e-mail or the telephone. Social media also offers you insights. The nice thing is that social media is measurable and therefore from all those dialogues, flows can be recognized that you can trace back to trends or movements.
You can use social media as a sentiment tool , but also as a source for your honduras phone number list product information. Do people understand your product, are there many questions after the launch, or are there specific questions? All this aggregated information is freely available “on the street” and you can adjust your product marketing to it. To illustrate: a coat manufacturer reads about the falling off of buttons on coats in the new coat line. When using the coat, the button regularly falls off. People complain about this in their circle of friends or enter into a dialogue with you. When there are significantly many of these, it is advisable to do something about it.