Cultivate & tell the story
Posted: Tue Feb 18, 2025 6:06 am
Build trust
Coincide with culture
Digital Savvyness
Facilitate communities
Listen
Not only the content of Menno's argument appeals to the imagination. His open and relaxed presentation style adds a lot of power to the content.
Save your customers time
The congress is now well underway. The next speaker is Gerry McGovern. This heavyweight oman phone number list travels the world to speak at conferences and give workshops. He is also responsible for a long list of publications on radio, TV and in the printed media.
McGovern advises major brands such as IKEA, Microsoft and governments on web communication and its business opportunities.
Gerry Mc Govern
Gerry McGovern
He starts his presentation with a general and important observation: 'as a result of information overload, you have to make sure that your online message immediately captivates the visitors'. Attention to usability and the provision of functional texts is important. Speaking of the function of online texts, McGovern states that the time that customers have to spend is valuable. Therefore, do not bore them with nonsense information. People who visit a website know exactly what they want. If you want to be successful online, you have to make sure that customers are on your website for as short a time as possible. To reinforce his statement, he says he has seen examples where sales increased by 400% after changing just 1 word in the header of a direct mail.
Coincide with culture
Digital Savvyness
Facilitate communities
Listen
Not only the content of Menno's argument appeals to the imagination. His open and relaxed presentation style adds a lot of power to the content.
Save your customers time
The congress is now well underway. The next speaker is Gerry McGovern. This heavyweight oman phone number list travels the world to speak at conferences and give workshops. He is also responsible for a long list of publications on radio, TV and in the printed media.
McGovern advises major brands such as IKEA, Microsoft and governments on web communication and its business opportunities.
Gerry Mc Govern
Gerry McGovern
He starts his presentation with a general and important observation: 'as a result of information overload, you have to make sure that your online message immediately captivates the visitors'. Attention to usability and the provision of functional texts is important. Speaking of the function of online texts, McGovern states that the time that customers have to spend is valuable. Therefore, do not bore them with nonsense information. People who visit a website know exactly what they want. If you want to be successful online, you have to make sure that customers are on your website for as short a time as possible. To reinforce his statement, he says he has seen examples where sales increased by 400% after changing just 1 word in the header of a direct mail.