SEO and Web Design for Alve

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Alve is a company that rents lifting platforms , bucket trucks and bucket vans. In the first phase, it hired the services of LA TEVA WEB to create a web design and, now, it will work on SEO to obtain good positions with specific keywords

. In the first phase, the web design consists mainly of the company's corporate colors, red and blue, present in the menu, links and titles of each page. In addition, to give presence to the vans and trucks, white has been chosen, the favorite color chosen by the manufacturers of this type of vehicle.

In the main menu we find 2 sections that are the core of Alve's business: rental and sale of trucks and vans. Both are used to display the vehicles that they want to sell or rent. The presentation of the product is the same, regardless turkey telegram data of whether it is for sale or rent: one or more photos of the product to be displayed, technical characteristics such as brand, model, mileage, type of diesel, power, price... If a user wants more information, they can fill out a contact form.

There is also a news section, where articles related to the company and the sector are published.

Alve is a company with a presence in different communities in Spain, so to help users easily find a branch office based on their location, a specific page called “branches” has been created, where a map can be viewed on the left-hand side and the locations with their addresses and contact telephone numbers on the right-hand side.

The client, in addition to the web design, wanted an online marketing and SEO strategy , for this reason, in this second stage, the website will be worked on so that it is well optimized for search engines. The keywords to be worked on are in Spanish, since the website is only in this language. The keywords agreed with the client are: bucket truck, bucket van , lift platform rental, second-hand bucket trucks , second-hand lift platform.

In order to achieve good positioning in Google with these keywords , good SEO techniques will have to be applied to be able to do so.