Less quantity and more quality
Posted: Thu Feb 20, 2025 10:30 am
In an ABM approach, the marketing team stops worrying about quantity and starts focusing more on quality. This approach is valuable for revenue, helping to attract contracts that the sales team is aiming for.
Greater productivity
Instead of waiting for the customer to find spain mobile database become interested in your product or service, you anticipate the movement and act in an active and personalized way to convince them. By delivering relevant and strategic content , you have a greater chance of closing a deal.
Simplifying sales cycles
As these are personalized actions, created to reach target companies, there is a simplification of processes, making them more effective and less bureaucratic.
Increased ROI
With a more targeted strategic investment, it is possible to win customers with a higher average ticket. This way, the company increases the ROI of the investment in marketing and of the business as a whole.
Greater productivity
Instead of waiting for the customer to find spain mobile database become interested in your product or service, you anticipate the movement and act in an active and personalized way to convince them. By delivering relevant and strategic content , you have a greater chance of closing a deal.
Simplifying sales cycles
As these are personalized actions, created to reach target companies, there is a simplification of processes, making them more effective and less bureaucratic.
Increased ROI
With a more targeted strategic investment, it is possible to win customers with a higher average ticket. This way, the company increases the ROI of the investment in marketing and of the business as a whole.