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Most often, copywriters are employed by digital agencies or online stores, or work as independent authors. Copywriters take part in all stages of work on a project from the brief to optimization (making changes to a working project) and are actively immersed in the client's marketing goals. They work in a team or under the guidance of either a content manager or an art director. Job responsibilities of a copywriter Having studied several dozen copywriter vacancies, we have collected the most frequently repeated job responsibilities of a copywriter : participation in briefings with clients and brainstorming sessions; naming (names of new companies, products, etc.


Preparation and editing of commercial texts according malta cell phone number list to technical specifications;; preparing content for social networks; writing video scripts; preparation of presentation texts; creation of information occasions; preparation of news materials and press releases; preparation of reports; text editing; optimization of old texts on technical specifications; In addition, the copywriter actively works with clients to collect information about the project and understand the goals of the advertising campaign; conducts interviews; collects information about the needs of the audience using open sources (statistics, media, blogs, forums, etc.