5 Tips to Become a Master of LinkedIn Sales

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5 Ways to Become a Master of LinkedIn Sales


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Social media has forever changed estonia mobile database way the sales department of Information Technology (IT) companies works, and has become one of the main tools for inbound marketing . We have entered the era of social selling , where the art of “feeding” the well-informed buyer is largely done through digital means, long before any personal/telephone contact and long before any deal is closed. There are some secrets for your IT company to sell more with digital strategies , especially on networks designed par excellence for B2B business, such as LinkedIn . Here are 5 tips to become a master at selling on LinkedIn.

What can you do to boost sales through LinkedIn?
1. Your profile should reflect your business
Don't treat your personal profile as a mere academic summary or professional history, as there are potential clients who use LinkedIn as a channel to search for solutions to their problems. Your profile is a marketing tool, so you should use it to share your expertise and that of your company. Associate yourself as an employee of the company you represent (automatic link to the respective page), describe your experience, place a professional banner at the top, and aim to obtain recommendations (particularly from clients). In the summary, also include the added value of the company you work for, the corporate blog, videos, rich content (such as eBooks), success stories, etc., which demonstrate how what you do (and where you do it) is of value to your target audience.