How to fight negative SEO?

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If you come across potentially bad links (e.g. from link warem, warez sites, some footers, site wide links), try to ensure their removal. Alternatively, use the Google Disavow backlinks service , which allows you to disavow specific, potentially bad backlinks.

Work on a naturally strong link portfolio
A natural link profile contains high-quality malaysia mobile phone number data links that come from thematic websites with different IPs. Natural, i.e. positively rated links are created gradually. They have different anchor texts that do not necessarily reflect keywords (users naturally do not use keywords and phrases in anchor text).

Although there is no universal form of a natural link profile, it can be characterized by the term diversity . A natural link profile contains various follow and nofollow links (you can find more about nofollow links in a separate article here ), from various types of websites (magazines, blogs, discussion forums, social networks, major catalogs, etc.). Natural links have a variable form, they are not only different anchor texts, they can often also take the form of images (banners).

Links to subpages also play an important role. If a link portfolio includes most of the links to the main page of the website, not its subpages, this is suspicious to search engines. Moreover, any dominance (or, conversely, absence) of any type of link or type of pages from which it is linked is suspicious.