Luckily, there's a better way. Rather than just asking
Posted: Thu Dec 26, 2024 11:08 am
Luckily, there's a better way. Rather than just asking for an email address, use the form to ask other qualifying questions. For example, Leadfeeder uses educational webinars to gather leads and qualify them by asking for registrants' country, company, and position. Here's a screenshot of a recent webinar for context. Screenshot of a Leadfeeder webinar landing page You could also ask for information such as their industry, size of their company, or other information you need to determine if they fit your ICP.
Sure, you might get fewer registrants if you have a long-form — but you'll spend less india email list time sorting the good leads from the bad. Paid ads Between the fall of organic reach on social media and the end of third-party cookies, sometimes you have to pay to play. Paid ads through networks like Google, Bing, and LinkedIn can be a boon for B2B companies looking to target specific niches.
The problem? Sometimes you pay to target users that seem to be the perfect fit but aren't. Plus, users today are far more likely to ignore your ad than they are to click on them. So, how do you get better leads from paid ads? Start by leveraging retargeting ads, which target users that visit your site or interact with your brand. It's more effective than targeting everyone because you reach users who are already engaging with your brand.
Sure, you might get fewer registrants if you have a long-form — but you'll spend less india email list time sorting the good leads from the bad. Paid ads Between the fall of organic reach on social media and the end of third-party cookies, sometimes you have to pay to play. Paid ads through networks like Google, Bing, and LinkedIn can be a boon for B2B companies looking to target specific niches.
The problem? Sometimes you pay to target users that seem to be the perfect fit but aren't. Plus, users today are far more likely to ignore your ad than they are to click on them. So, how do you get better leads from paid ads? Start by leveraging retargeting ads, which target users that visit your site or interact with your brand. It's more effective than targeting everyone because you reach users who are already engaging with your brand.