As the guide to local services in the Google help section reminds us within the so-called EMEA area, that is, the area that identifies Europe, the Middle East and Africa, if you want to advertise using ads dedicated to local services, you need to have a public business profile within Google.
However, this profile must be verified , so that it is belgium phone number actually managed by those who deal with the local services that are advertised. The claim procedure can be done by phone, text, video or email.
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Is Your Business Running on Google? Check LSA Accounts – sos-wp.it
And in the same procedure it is made clear that several verification steps may be required . These verification steps are different based on the specific characteristics of the services that are offered. Verification takes a long time , usually a few weeks in total because, if everything goes as it should, the information appears correctly and the activity is correctly assigned to you on Google.
For this reason, if you deal with local services, it is a good idea to immediately check whether your Google Business account and any local services Ad spaces have the same data and whether you can immediately begin the procedure for connecting the two accounts.
For the requirements that must be possessed there is another specific section in the guide to local services. The requirements, clarifies the company of the big G, are not necessary for all the countries that are part of the EMEA area but it is good to know them anyway.
The first requirement is the checks regarding the corporate legal entity, the background of the owners of the activity that is offered or the professionals who in turn put on Google the services they offer.
Then there are, and Google says it applies them where possible, checks on licenses for the business you are running. When insurance is required , the presence and type of insurance is also checked. Finally, there is what happens when someone leaves a review .