A sales funnel is a vital marketing tool that helps you attract customers, increase sales and profits of your company, and accurately and competently. By analyzing each stage, you can identify and eliminate weak points in your business and increase conversion.
What is a cascading sales funnel?
This is the same as the classic one, but the client is invited to the sale from the first or second stage of the funnel, not from its end. It is usually used to attract "cold" traffic and convert it into "hot" traffic.
What is the difference between online and offline sales funnels?
For the first type of business cambodia phone data organization, they are shorter and simpler than for the second. This is due to the fact that online trading allows customers to easily and quickly find out information about goods/services, compare the cost and characteristics of different products. And the processes in it are usually more automated, which reduces the time spent on processing orders and service.
What tools are there to visualize your sales funnel?
There are several ways, but the easiest is to draw it with a pen on paper. The most convenient and modern are digital tools, such as an Excel table. The set of functions, convenient input and diagrams are ideal for quickly displaying indicators. Instead of this program, you can also use the CRM installed in your company and special services such as Tableau or Power BI.
The better you work out the funnel, the more attentive and loyal potential customers will be to the product, and the lower the risk that they will go to competitors.
Author of the article
Dmitry Svistunov
Dmitry Svistunov
Head of SEO and Development
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