section provides important information:
the presence of a physical store and its location;
online store opening hours;
information about branches and representative offices. Here you can find out whether the company has offices in other cities, what coverage it has - whether it operates only in one region, in several or throughout Russia.
Assessing the scale of your competitor's activities will help you effectively develop a strategy for promoting your resource.
Definition of CMS site
While knowing your competitor's armenia phone data content management system may not be the most important thing, it is still useful. You can find out what CMS your competitor uses by using tools such as:
http://www.itrack.ru/whatcms/
https://2ip.ru/cms/
Download a useful document on the topic:
Checklist: How to Achieve Your Goals in Negotiations with Clients
Frequently asked questions about online store analysis
Analyzing your online store sales is especially important if you want to stand out from the crowd of competitors.
What does SEO analysis of an online store provide?
During the SEO analysis, various factors are assessed that can affect the positioning of the site in search results. Let's consider the key aspects:
Technical site settings: parameters in the robots.txt and sitemap.xml files. The first file tells search engines which pages should not be indexed, and the second contains a list of the most important pages.
The total number of pages that the search engine found on the site.
A URL structure that should be understandable to both users and search robots.
The quality and quantity of external links (for example, links from little-known or irrelevant sites that do not contribute to promotion).
Optimization of content for relevant queries, including uniqueness of texts.
The presence of duplicate content, which can negatively impact SEO.
How often should you analyze your online store?
When conducting an SEO audit, it is important to consider that search engines need time to detect and remember changes to the site. Indexing usually occurs every 7-14 days. To avoid losing positions in search results, update the site in a timely manner. If you are actively engaged in SEO, it is useful to conduct an audit after each indexing to track the results. For regular monitoring, it is recommended to check the site every 3-5 weeks to see the dynamics and quickly correct shortcomings, preventing the loss of audience. Other types of audits, such as usability testing, can be conducted less frequently - once every six months.