Improve advertising and event campaigns

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With Snap Pixel, you can optimize your marketing and event campaigns so you can track conversions and measure results. All of this allows you to leverage your advertising budgets, so you can achieve a return on your investment.

By using Pixel Custom Audiences , you can create retargeted campaigns to reach and convert more Snapchat users once your audience visits your seller profile.

View and analyze your campaign performance
Through metrics, you can see how your advertising campaign is performing. Study your audience to gain important insights and design marketing strategies tailored to your target audience. This will ensure that your marketing campaign is successful.

With Snapchat for BigCommerce, merchants can take advantage of Snapchat's eCommerce-enabled ads to deliver creative campaigns that allow you to sell your products and build a personalized connection with your audience .

Communication in your Campaigns
Advantages of using Snapchat for BigCommerce
Sid Malhotra, Senior Director of Small and Medium Business at Snap, says that shopping on Snapchat is about having fun and sharing with your real friends. Recommendations from friends have been shown to influence purchasing decisions more than celebrities.

Malhotra says that with just a few clicks, merchants will be able to sync their catalogs with Snapchat, post ads, and get help from Snapchat experts. This is therefore expected to help merchants during peak shopping seasons.

Sharon Gee also says that BigCommerce for Snapchat opens up opportunities for the emergence of new generations of influencers, who positively impact an audience's purchasing decision.

The definitive end of this alliance
Like other social networks, Snapchat has been constantly working to integrate more e-c bosnia and herzegovina mobile phone number list ommerce elements into its platform. This is intended to encourage new purchasing behaviors in users, so that merchants can increase their revenue.

Snap is also working on creating virtual clothing alternatives for Bitmoji characters, so that the avatar swapping goes beyond that. With this feature, Snap is giving audiences the option to replicate their real-life fashion tastes, but in digital form.

And if the metaverse becomes larger and users are able to interact with avatars more frequently, this could become a key pillar that connects users to their characters in the real world.

Snapchat and BigCommerce
What exactly is BigCommerce?
BigCommerce, listed on Nasdaq under the name BIGC, is an open software-as-a-service e-commerce platform that enables merchants of all kinds to build, innovate and grow their online businesses.

This platform offers sellers ease of use and minimalism, along with best-in-class functionality, customization, and performance. Businesses in over 150 countries and across a variety of industries use BigCommerce to create engaging online stores.

Companies that have grown thanks to BigCommerce include Ben & Jerry's, Molton Brown, SC Johnson, Skullcandy, Solo Stove, Ted Baker and Vodafone. The platform is headquartered in Austin and has offices in London, kyiv, San Francisco and Sydney.