Progress of work The main work was carried out on SEO

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Tasks The main objective was to increase traffic to the site from search engines, which also implies expanding the semantic core of the site and writing expert articles - website promotion using articles. The semantic core was updated in the selected areas, since search keys and demand change over time. An audit of competitors in search results was also conducted, an analysis of those resources that were then in the top 3.


Regular optimization and updating of sections was carried out in current areas. list of belgium whatsapp phone numbers We identified the keys that needed to be created additionally to guarantee the presence of the site in search engines. When the semantic core of the site was supplemented, we created a relevance map and outlined landing pages and sections. Then we moved on to the third stage: creating content, including external content - for "Habr" to increase brand recognition.


The articles were written for specific key queries, commercial and informational - their own for each page and each section. By the way, search engine users make informational queries when they want to understand the nuances of a particular issue. And this is where the growth of traffic and the growth of transitions for the main commercial queries comes from. This is natural, since search engines automatically move sites whose content is of interest to visitors who came for a particular query to the top ten results.