what podcast could launch something like this?
Posted: Sun Jan 19, 2025 4:24 am
We struggle to understand what really happens inside them and often we don't even ask ourselves the question.
This is where the desire to develop a podcast for Webuild , one of the most important Italian companies in the construction sector, comes from .
The VOIS team helped them create a Branded Podcast with style.
The aim was to tell what lies behind the construction of a great sri lanka consumer mobile number list work, starting from the construction sites and the sounds that characterize them.
Thus was born “Beyond Sound”, a podcast that tells the stories of engineers and surveyors who dedicate years of their lives to projects that will then be used by thousands of people for decades to come.
The podcast is characterized by the absence of a host . The sounds, voices and noises collected on the construction site become the common thread of the story.
A well-aimed stylistic choice that reinforces the documentary identity of the podcast, as if we were faced with an audio documentary.
Among the results obtained, the listening retention index, or average permanence of listeners, is certainly the most important and high: over 65% per episode .
The podcast also won the award for best branded podcast of the year at the first edition of “Il pod” , the Italian Podcast Awards , the award dedicated to the best Italian podcasts.
And there are other particular Italian Branded Podcasts like this one that might surprise you for their mere existence. Let's face it, some brands are hard to imagine doing podcasts.
Yet they work and the VOIS team has provided us with some other examples that they helped develop and from which we can take inspiration:
“The Spiritheque” by Campari . It is a series of stories designed to tell the stories of historic brands that are part of the Campari Group, such as Aperol, Crodino, Zedda Piras;
“Shop small, great stories” by American Express . It is a series of 8 stories, part of a project to support Italian micro-entrepreneurship. Inside, the stories of small Italian entrepreneurs who keep the Made in Italy flag flying high in our country are told;
“Cose Fatte Bene” by Wurth . 6 stories about human inventiveness, conveyed through the exploration of natural elements. Elements to whose classics the author adds Wood and Metal, typical of those hardware products that the brand sells.
“The Expert Journey” by Dario Vignali and Andrea Giuliodori
The Dawn of the New Podcasting: How to Monetize This Evolution of Listeners and Platforms 22
This is where the desire to develop a podcast for Webuild , one of the most important Italian companies in the construction sector, comes from .
The VOIS team helped them create a Branded Podcast with style.
The aim was to tell what lies behind the construction of a great sri lanka consumer mobile number list work, starting from the construction sites and the sounds that characterize them.
Thus was born “Beyond Sound”, a podcast that tells the stories of engineers and surveyors who dedicate years of their lives to projects that will then be used by thousands of people for decades to come.
The podcast is characterized by the absence of a host . The sounds, voices and noises collected on the construction site become the common thread of the story.
A well-aimed stylistic choice that reinforces the documentary identity of the podcast, as if we were faced with an audio documentary.
Among the results obtained, the listening retention index, or average permanence of listeners, is certainly the most important and high: over 65% per episode .
The podcast also won the award for best branded podcast of the year at the first edition of “Il pod” , the Italian Podcast Awards , the award dedicated to the best Italian podcasts.
And there are other particular Italian Branded Podcasts like this one that might surprise you for their mere existence. Let's face it, some brands are hard to imagine doing podcasts.
Yet they work and the VOIS team has provided us with some other examples that they helped develop and from which we can take inspiration:
“The Spiritheque” by Campari . It is a series of stories designed to tell the stories of historic brands that are part of the Campari Group, such as Aperol, Crodino, Zedda Piras;
“Shop small, great stories” by American Express . It is a series of 8 stories, part of a project to support Italian micro-entrepreneurship. Inside, the stories of small Italian entrepreneurs who keep the Made in Italy flag flying high in our country are told;
“Cose Fatte Bene” by Wurth . 6 stories about human inventiveness, conveyed through the exploration of natural elements. Elements to whose classics the author adds Wood and Metal, typical of those hardware products that the brand sells.
“The Expert Journey” by Dario Vignali and Andrea Giuliodori
The Dawn of the New Podcasting: How to Monetize This Evolution of Listeners and Platforms 22