How can you improve user experience (UX)?

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To ensure that users have a memorable experience on your site, keep in mind to optimize the following aspects:

Provide quality content: Your content strategy should focus on generating value for your target audience. It is not enough to create empty posts, eBooks or guides. You must carry out the entire content marketing process with your buyer persona in mind.
Define a style manual: always maintain the same type of communication. This means addressing people with the same language, defining corporate colors, fonts, graphic lines, etc. In other words: design patterns with personality to communicate with your clients or prospects.
Slow down loading: Most people leave a site if it takes too long to load. To ensure your site isn't losing visitors because of this, test and remove or replace elements that slow down the page.
Interact with your audience: Content Marketing allows for two-way communication, where your users can create material and interact (shares, retweets, likes, etc.). Social media management is a key point in this context.
How to check your site speed?


Next, we'll explain how you can get and analyze your page speed res czech republic mobile phone number list ults. First, you need to head over to the PageSpeed ​​Insights tool . Once there, you need to enter your site's URL and click analyze.

It will take a few minutes, but it will produce a fairly simple graph to understand.



Pages are classified into three types: fast, normal and slow. The acronyms FCP and DCL refer to the following loading elements:

First Contentful Paint (FCP): refers to the first part of loading a site where elements containing content already appear.
DOM Content Loaded (DCL): This is the event in which only the HTML structure is loaded, without taking into account other design aspects such as style sheets.
You can do this procedure with different competing sites to more concretely and realistically evaluate your position in the industry regarding SEO.

PageSpeed ​​Insights also provides you with recommendations for optimizing your site. It is also essential to complement this analysis with other tools to create a more complete SEO investigation.

Don't forget that while developing your content marketing strategy, it is necessary to take into account the speed of your site, to improve its positioning and, therefore, traffic. Now you know that the first thing you should do is improve the user experience and optimize your content using SEO techniques.