High satisfaction index in online mentions
Posted: Mon Jan 20, 2025 6:07 am
Online customer comments and conversations can give you insight into how your customers feel about your brand. And the online mention satisfaction index ( Ns ) can help you understand whether customer sentiment is positive or negative.
Satisfaction Index in Internet Mentions
Not every online chat is about customer service, but support teams have a strong influence on the direction of these interactions. About half of consumers (47%), according to research by Statista, preferred to choose those organizations that responded to their complaints on social networks and answered their questions. A social media management service such as SproutSocial can automatically calculate this index for a certain period of time.
Net sentiment = [(Number of positive posts – Number of negative posts) – Total number of positive, or negative posts about your brand] * 100
By integrating into CCaaS (contact center as a service) software, SproutSocial allows operators to monitor social media conversations with negative reviews and, if possible, influence amazon database them. Most often, the integration looks like a dashboard, operators associate negative messages with consumer data and offer them solutions to solve the problem.
Since it is virtually impossible to achieve a perfect satisfaction index in online mentions, the return on an operator's efforts can be determined by improving the indicator over time.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:
I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step template for increasing sales from the site:
Download template
Already downloaded
153326
Satisfaction Index in Internet Mentions
Not every online chat is about customer service, but support teams have a strong influence on the direction of these interactions. About half of consumers (47%), according to research by Statista, preferred to choose those organizations that responded to their complaints on social networks and answered their questions. A social media management service such as SproutSocial can automatically calculate this index for a certain period of time.
Net sentiment = [(Number of positive posts – Number of negative posts) – Total number of positive, or negative posts about your brand] * 100
By integrating into CCaaS (contact center as a service) software, SproutSocial allows operators to monitor social media conversations with negative reviews and, if possible, influence amazon database them. Most often, the integration looks like a dashboard, operators associate negative messages with consumer data and offer them solutions to solve the problem.
Since it is virtually impossible to achieve a perfect satisfaction index in online mentions, the return on an operator's efforts can be determined by improving the indicator over time.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:
I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step template for increasing sales from the site:
Download template
Already downloaded
153326