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Delegate the conversation Maintaining communication flow with your users in crisis situations is essential. Avoid conversational selfishness and delegate the responsibility of communication to your client. To achieve this, as in a real-life case, you take the first step. Ask your client what he wants to know about you and your products or services. Invite him to question you in a balanced way to know how to write your next email. Collect information from your CTAs. These will let you know who they are, what they say, what they care about, what they need, and how you can help them as a brand. You can also invite your users to fill out forms to get to know them better. Be suspicious. Remember that the privacy crisis is affecting all companies. So find a way to extract this relevant information through a conversation that is enjoyable to have.


Like inviting your audience to have a coffee canadian colleges universities email database with you. Anticipating your audience's doubts by recognizing their concerns will allow you to avoid mistakes in your emails, or at least make fewer. And as you already know, fewer mistakes translate into more conversions. Cases of user information being stolen are becoming more and more common, so you need to know how to avoid phishing. Just as the digital age has brought many good things, there is no shortage of people who want to take advantage of others. Hackers have become experts at impersonating people to carry out numerous scams. They use means such as email to carry out this type of attack. However, nowadays they go further due to the massive use of social networks and smartphones with Internet connection affecting a large number of users.