New Habit 4: Focus on Home Activities>Opportunities: Content Management in the Home Economy To relieve boredom, in addition to online social networking, brands also have many opportunities to seize in home activities. For example, this is the best time for the content service industry to develop. Exploring business opportunities in the post-epidemic era – the case of Japan’s supplementary education industry There are tutoring operators in Japan using official accounts to set up automated guidance processes so that students can easily find the courses they want to take and listen to them online, which is easier to find and operate than on the web. after completing the payment online. When consumers’ free time increases, it is the time for content services to come into play.
In addition to online course applications, all brands can also use official accounts to start building their own content libraries at this time. During the epidemic, when consumers have a lot of time to read content, they can use content to increase consumers' awareness of the brand. , complete the early layout of the marketing funnel, and enable further business transformation in the future. A glimpse into business opportunities in the post-epidemic era – media application cases Fashion media VOGUE Taiwan belarus phone number data is focusing on content management on the theme of home epidemic prevention at this time, including drinking, watching dramas, etc., and using graphic menus to provide focused content for friends. For brands that are planning or preparing to lay out content strategies, now is the time to think carefully about what content consumers are interested in, and use the content they care about to place brand advertisements and use content to make your products and services visible. Start organizing your brand content library to increase your click-through rate now Don’t worry if your brand doesn’t have content, LINE has already prepared the content.
The most popular LINE TODAY at present is the Chinese Professional Baseball League, the only major sports event in the world that is broadcast live, allowing viewers who are unable to attend the event to follow the event live with zero time lag. In 2019, the average number of views per game was nearly 180,000. The quarterly viewership reached 53 million. Affected by the epidemic, since the start of secondary school games in March this year, we have seen more fans than ever using LINE TODAY live broadcasts to satisfy their stay-at-home time. Brands can also directly arrange exposure in live events to attract fans' attention. Winter is coming to an end, waiting for spring to come In the above-mentioned application cases during the epidemic, every operation is actually closely linked to the material or spiritual needs of consumers during the epidemic.