15. Collaborate with other accounts to reach new audiences

[shaownhasan]

Collaborating with other hong kong business email list creators can be a great way to reach a wider audience. This could include people in your industry, other brands, or anyone else who might be a good fit. For example, if you’re attending an event or doing a cross-promotion, it makes sense to get the most out of that partnership.

Check out this celebrity crossover with Airbnb’s TikTok account for inspiration:


Successful collaborations require planning. Think about your partnerships, events, product launches and other opportunities. Then, figure out how to align them with your TikTok content strategy.

16. Leverage TikTok analytics to understand your audience
Your TikTok analytics are a treasure trove of insights to help you understand what videos get the most engagement so you can do more of what works.

tiktok analytics screenshot
You can use hard data to see if long or short videos are more popular, if people watch your videos all the way through, and if hashtags are helping you reach new viewers.


By analyzing all of this information, you can identify trends and optimize your content strategy to get more views. If you find that a specific video-length, topic or format is really successful, it makes sense to keep doing more of it.