Successful sales teams always leave a little something to impress customers at the end of a meeting. At the entry level, a business card provides an easy way for them to reach you, but you can do so much usa numbers list more. Share a user-friendly presentation for them to look back on after you’ve planted the seeds of customer success in the meeting. Alternatively, a special how-to video series serves as a great reminder as your customers search for business solutions.
To really impress customers, A/B test your materials and ask for feedback on how useful they are. Sure, it’s a great way to improve your strategy, but it’s also another small way to start a conversation.
Follow up on sales and meetings
Follow-ups are a great example of how a little effort can go a long way. Now that you’ve put out materials for consideration during the holiday season, you have a great conversation starter for the start of the year. Now your customers have a better idea of what you have to offer, they can review your ideas, and close a deal.
But it doesn’t have to be that complicated. Automate emails after purchases that wish your customers happy holidays and thank them for their custom last year. Add a personal touch to follow-up templates for in-person or video meetings, and ping them a day or two after your meeting to stay fresh in your customer’s mind.
Whether you make the sale or not, your follow-up should lead to further communication via email, phone, or video call. There’s a reason why customer success is so big right now, so if there’s any issues you can solve, your follow-up sets the stage for that and it’s a great opportunity for some upselling as well.
Now that you know how to impress clients, you can start launching your efforts for the holiday season. But preparation is key, and if you don’t have the right tools, you’ll have a hard time keeping it all together.
But Bitrix24 is here to help. When you need a CRM, sales workflows, and communication tools that work together, you need them all in one place. It combines a great user interface with an attractive price tag for all users.
If you need to impress clients this holiday season, sign up for Bitrix24 and make it an unforgettable New Year's Eve.