How to get employees to want to continue working at your company, with incentives beyond salary

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Key aspects for loyalty and talent development in companies
1. Create a memorable onboarding
From day one, it is essential that the new team member feels welcomed. Small actions can make a big difference, helping the employee to reaffirm their decision and visualize a future in the company. Design a structured onboarding process that includes an appropriate presentation to the team, attention to detail in training about their new position and the necessary support to successfully adapt to their role.

2. Promotes training and professional development
To retain talent, it is crucial to open the doors to growth opportunities. This does not always mean a formal promotion; it can include training, participating in cross-functional projects, taking on more responsibilities or esinc email database list new challenges, leading projects or even managing teams. Do not allow your employees to feel stagnant, as this will lead them to seek new opportunities. Make sure that performance evaluations are fair, transparent and oriented to being able to visualize how to grow and evolve. This includes setting clear objectives and providing the necessary tools to achieve them.

In addition, it is important for the company to invest in their ongoing training, which will not only provide them with skills to face new challenges, but will also make them feel valued and involved.


→ At SEOCOM, on Wednesdays we try to have someone from the team conduct a training session for the rest of the team. The training sessions can be related to an update of an application or tool, a new trend in the market, an interesting article or study…

3. Improve communication
Getting to know your employees well is essential to fostering a healthy work environment. To achieve this, establish close and empathetic communication. Create spaces and channels where they can freely express themselves, sharing both their concerns and their ideas. Open communication helps build relationships of trust and better understand the needs of your team.


4. Provide meaningful feedback and recognize good work
Effective feedback is key to motivation and job satisfaction. Studies have shown that a high percentage of employees feel more motivated and engaged when their work is recognized. Make sure to provide constructive and positive feedback on their performance, which will allow them to identify their strengths and areas for improvement. Remember that you have the responsibility to facilitate their personal and professional growth.

When employees feel valued, their sense of belonging to the organization is strengthened. Recognizing their contribution in a public and personal way not only motivates them, but also reinforces their desire to continue growing within the company. Treat your collaborators with the respect and attention they deserve, considering them as valued partners rather than mere employees.

Grow with us!
→ At SEOCOM we use Happyforce to congratulate, inform, thank or mention aspects to improve. This can be done anonymously or by showing your profile, and you can tag someone to be able to address them directly.

5. Implement an emotional salary
Emotional salary refers to non-monetary benefits that enrich employees' work experience and improve their quality of life. This can include flexible hours and work-life balance, special celebrations, ongoing training (also called upskilling ), a pleasant work environment, or access to services such as gyms.


Combining a competitive salary with a solid emotional salary strategy can strengthen employee engagement and loyalty to the company. By providing these incentives, you create a work environment that is not only attractive, but also promotes a culture of well-being and satisfaction.

→ At SEOCOM, apart from having a hybrid work modality, we offer flexible hours and the possibility of doing 10 weeks of complete teleworking, to work from home or from anywhere in the world and enjoy a day off on your birthday. The offices are a coworking space that includes access to its gym and its two outdoor swimming pools, as well as different places to work such as our private office, or meeting rooms, sofas or chairs, high or low tables,… In addition, the coworking space itself offers guided activities such as yoga or parties on the rooftop.