How to improve customer relationships, including after-sales?

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Given so many benefits, ignoring strategies to strengthen customer relationships after the purchase can mean missing out on a number of opportunities. Therefore, it is necessary to know some basic concepts to improve this aspect of the business, as we will show below.

Define contact channels
To know if a customer needs something or to keep in touch with them, you need to indonesia phone number list which methods they use most to communicate. Therefore, in some cases, the telephone may be a more interesting option, while in others, email or even WhatsApp may be more efficient.

Be organized
When contacting consumers, you need to have quick and easy access to all available information about them. Therefore, organization is essential. For this, the help of technology is essential, especially if the volume of data is large.

Conduct satisfaction surveys
And how do you know if your post-purchase service is satisfactory? To do this, conduct periodic surveys with your customers. Create forms with quick questions and make inquiries by phone or email. With the results collected, you can calibrate your strategies.

Above all, customer relationships must be based on a series of values, such as respect, empathy and attention. This way, whether it is to offer a solution or to make a charge, the chance of positive results increases significantly.

How about learning about the best practices of Global's Customer Success team? Read another blog article to learn more about our team's work.