Tips for doing Email Marketing and reaching the inbox

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Quality database with your email marketing tool
The email database you have will be a determining factor in your email marketing plan and your mailings. You should build your own database and never buy databases , it is the worst mailing practice. Keep in mind that you will gain a bad online reputation and be marked as a spammer .

Email Marketing

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Little by little you must generate your own base made up of users uae whatsapp resource interested in your brand. Your base has to be clean and updated, you must take care of it.

If you have a free email marketing tool, you won't have to worry about this, as they manage the database automatically : they delete non-existent or incorrect emails, and take care of unsubscribes and bounces.

The ideal method to get a quality database is the double opt-in method , which is based on a double confirmation of the subscription.

When a user subscribes to your newsletter using the form, they receive an email in which they must click on a link to confirm their subscription. This way, you can ensure that the user wants to subscribe and is genuinely interested in your brand.

Expanding your contact list is not going to be quick and easy . That is why it is recommended to use an incentive to encourage subscription. Usually, a gift is offered, either a discount on the first purchase or branded material such as an ebook or a tutorial.