The number of pageviews has doubled in one year." A similar term is qualitative analysis. Qualitative analysis is an analytical method based on qualitative data. It is a method of analyzing and evaluating a situation based on word of mouth and user behavior, rather than numerical data. It is used to understand the feelings of users, which cannot be expressed by numbers, and to analyze a situation from multiple angles. Quantitative analysis Quantitative analysis methods What kind of methods are there for quantitative analysis, which is based on numerical data? We will introduce some of the most common quantitative analysis methods.
Quantitative analysis Google Analytics access analysis A typical sweden telegram data quantitative analysis of a website is access analysis using Google Analytics. Since all information such as the number of pageviews, sessions, users, and conversion rates for the entire website and each page is accumulated as data, it is easy to compare and verify on a page-by-page or period-by-period basis. Let's say that access analysis has found a piece of content that has a high conversion rate but a low number of page views.
Increasing the number of page views of that content is likely to have an impact on increasing the number of conversions. Then, based on the results of the analysis, measures such as improving the path to the content in question and strengthening SEO can be implemented, leading to improvements to the site. Quantitative analysis is essential for taking the next step based on data. Analysis of multiple choice survey results Multiple choice surveys are also a typical method of quantitative analysis.