Where do I take my testimonials and success stories for industrial marketing?
Posted: Thu Jan 23, 2025 8:08 am
We are in the era of digitalization and social distancing. Therefore, the most immediate thing would be to make a significant space for them on your website. Because you have a good website , right?
If not, now is the time. It will be much design directors managers email list easier for any client or potential client to contact you and get to know a little more about you before calling you, sending you an email of interest or specific information. Or, if you call or contact them on your own initiative, to build trust.
And if you already have one, it will be great to update your website if you haven't done so for a while or add more dynamism and truly useful content to it.
Once your website and your success stories or testimonials are ready , it is time to take them to other channels to spread them . If you have social networks –LinkedIn, Facebook, Twitter or Instagram, which are the most used by industrial companies-, involve your community of followers who, if they find it interesting, will share it and reach people from similar sectors and also professionals who you can also impact.
If you have a blog, you can nurture it. We have already told you on other occasions that B2B sales require a lot of useful content for industrialists, purchasing managers, production managers, managers… you have to speak their language and offer them topics that may interest them.
If not, now is the time. It will be much design directors managers email list easier for any client or potential client to contact you and get to know a little more about you before calling you, sending you an email of interest or specific information. Or, if you call or contact them on your own initiative, to build trust.
And if you already have one, it will be great to update your website if you haven't done so for a while or add more dynamism and truly useful content to it.
Once your website and your success stories or testimonials are ready , it is time to take them to other channels to spread them . If you have social networks –LinkedIn, Facebook, Twitter or Instagram, which are the most used by industrial companies-, involve your community of followers who, if they find it interesting, will share it and reach people from similar sectors and also professionals who you can also impact.
If you have a blog, you can nurture it. We have already told you on other occasions that B2B sales require a lot of useful content for industrialists, purchasing managers, production managers, managers… you have to speak their language and offer them topics that may interest them.