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Channel Features
Like all tools, TG Ads has its own features:
minimum advertising budget - from €2,160 via services (20% commission and 20% VAT) or €2M directly (€1M for advertising placement and €1M deposit). which will lead to an increase in the number of advertisers, and most likely the cost of 1,000 impressions will increase. So now is the time to try this channel if you haven't already;
You can target both subscribers of target channels, or you can use your own base;
ads will be shown in channels with 1000+ subscribers. There are no ads in group chats, closed channels or personal conversations;
the announcement appears as the last message in the channel and cannot be skipped;
the text volume should not exceed 160 characters;
You can't add photos or videos, but emojis are allowed;
Advertising marking and moderation is required.
An alternative to TG Ads is MTS Marketer, which allows you to australia telegram datalaunch advertising with a smaller budget at the start. But the smaller the budget, the higher the cost per 1,000 impressions. You can use it for an experiment: with the help of MTS Marketer, check the effectiveness of lead generation via messenger, and in case of a positive result, switch to classic TG Ads.
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Avito: an unobvious but effective channel of attraction
Another lead generation channel that has recently become widespread and is suitable for both B2C and B2B is Avito.
There are rumors that the entry budget is going to be reduced to €500
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