We Love to Talk About Our Favorite Person

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In other words, most people prefer to buy on their terms. They do not want or appreciate a hard pitch or a features dump. They buy for their reasons not yours.

Yet daily salespeople across the globe, on the phone, video calls, email, social media, and in person, sell to their customers by dumping data, pushing their position, or simply trying to talk their way into a sale.

They sell themselves to anyone else they can get to stand still for more than five minutes.

But it does not work, because people like to buy, they don’t like to be sold.

When You Try to Sell Yourself You Push People Away
The harder you try to sell yourself to others, the more you hungary telegram data push them away. A conversation where the other person tells you all about themselves, their accomplishments, and how great they are is a turnoff. It is a features dump.

Think about it, the most unlikeable human in the world is the person standing in front of you talking about themself.

You don’t walk away from that conversation thinking how much you would like to spend more time with them. Instead you think, “What a jerk,” or “How boring,” or “Wow, that guy is full of himself.”

Still, we do love the opportunity to sell ourselves. Most of us, if given the opportunity, will talk for hours about our favorite person, oblivious to the negative impact it has on how we are viewed by others.

When pressed, experts who are quick to tell you to sell yourself, are unable to explain exactly how to do it. Sure, they will offer tips, but it’s mostly hyperbole.

Here is the brutal truth: You cannot sell yourself to others; you have to get others to buy you on their terms.